Collective Seven And your Franchise

WITH TWO DECADES OF EXPERIENCE IN DESIGN AND MARKETING, FOUNDER MICHAEL TODD SMITH SAW THE NEED FOR A DIFFERENT TYPE OF CREATIVE AGENCY.

Collective Seven has designed a portfolio of services specifically tailored for boutique to midsize businesses and franchises in Professional Services, Legal, Commerce, Health and Fitness, and B2B. We believe in ideas that get you new clients in the door, more listings on the books, more product sold.

Collective Seven offers your Business or franchise affordable, efficient, and easy to understand national and local marketing programs to boost search results and generate business.

Any national franchisor website, advertising, and marketing campaign, by nature, has to be all things to all people; but the Pacific Northwest market is vastly different to the Miami, New York or Austin demographics and markets. Often times, the national franchisor and local franchisee are not sure where to start when developing the most cost effective marketing and advertising strategies that work at national, regional and local levels.

That’s where we come in.

We help the local franchisee to get more customers in the door and the national brand to sell more franchises.


Ever since American Leak Detection Northwest had hired Michael and his Collective Seven team, we have received a major increase in presence and sales as promised. Michael is highly professional, personable, and responsive which are great attributes to work with. His work ethics, passion, and drive to make our company successful definitely shows with his product; which is the reason why we are continuing to work with him. On behalf of American Leak Detection Northwest and myself, thank you and your team for all your hard work! I highly recommend Michael and Collective Seven.
— Ryan Llaneza, American Leak Detection Northwest

A Few of our franchise partners

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Collective Seven knows franchise marketing.

Your franchise’s national ad spend serves two purposes -- to increase brand awareness among consumers and to sell more franchises to entrepreneurs like you. Collective Seven bridges the gap by making it easier for consumers in need of your services to find you on the local level-- and we do it without snowing you with technical mumbo jumbo or selling you outdated SEO services you don’t need. Every franchise is different; there’s no sense in generating leads if those leads cost you more than the sale is worth. We’ll help put the right street-level marketing strategy in place to generate the calls you need to remain competitive and profitable.


We collect and organize your customer’s data, enabling you to find, expand, and reach your most valuable audiences with the right message at just the right moment. Our research, creative, and marketing processes also allow us to create highly converting local and national brand awareness, advertising, and marketing campaigns that cost-effectively integrate and seamlessly align with the national franchisor brand guidelines. In addition to marketing and business development strategies, Collective Seven identifies ways your national ad spend and the franchisee local advertising can work together more effectively.


American Leak Detection of Western Washington

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 American Leak Detection of Western Washington
 Portrait of Emily Gause, produced by Collective Seven.

American Leak Detection™ is a nationally trusted and recognized leak detection company. With our comprehensive field knowledge and industry-leading technology, we provide accurate, non-invasive leak detection, which can find everything from pinhole leaks in pipes to water intrusion. Our expertly trained technicians go through one of the most rigorous programs in the industry for seamless workmanship. Additionally, we continuously research and develop our technology to better streamline leak detection without any destruction. We’re licensed, bonded and insured to provide you and your property with the utmost protection.

American Leak Detection Northwest has been serving residential and commercial clients throughout all of Western Washington since 1993.


Experimac SW Seattle

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At Experimac, we provide service, upgrades and sales of premium Apple® products without the premium price.

Since 2012, our focus on providing outstanding customer service in every community has stayed the same. From Houston and Atlanta to Seattle, Cape Town and Sydney, the Experimac brand is reaching all corners of the globe with no signs of slowing. If there is not an Experimac in your community, it is only a matter of time. If you have an Experimac nearby, stop in and get to know your local Mac® hero today while checking out an impressive selection of affordably priced Apple products.


Supporting Strategies | South Seattle

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Since 2004, growing businesses have counted on Supporting Strategies for expert bookkeeping services and operational support. We give you the support you need, when you need it, at a price you can afford.

David Knox, Managing Director of the Supporting Strategies | South Seattle team is a seasoned finance executive with years of experience managing global accounting operations with complex financial accounting systems. Starting his finance career with seven years at the big four public accounting firm KPMG, David transitioned into industry and gained significant experience in corporate tax compliance and planning. He then worked as a Corporate Controller with large international manufacturing companies.

David uses his expertise to assist businesses in resolving complex issues that include cost reduction, development of key performance indicators, implementation of integrated financial systems, accounting process improvements, budgeting and cash forecasting.



What We Do for your franchise:

Multi-location website design and development

  • Location microsites

  • Listings management

  • Multi-location marketing and CMS

  • Website analytics and reporting

Search Engine Optimization

  • National and local franchise profiles populated and optimized across top search engines and aggregator sites

Digital Platform Marketing

  • Google AdWords/ BingAds campaign development and management

  • Media buying (Search, display, programmatic…)

  • Small business digital advertising


FRANCHISE MARKETING BUDGET OPTIMIZATION

  • National Ad Fund management

  • Integrated National + Local strategies

  • Cross-platform campaign development

Reputation Monitoring and Management

  • Help you to generate customer reviews and testimonials

    • Yelp! Nextdoor, Angie’s List, Facebook, Google, etc.

  • Buffer local franchise from bad reviews of rogue/bad franchisees in other markets

  • Manage, respond to and resolve bad reviews from clients

Photography and Videography

  • From A to Z, we provide award winning, professional services for all of your brand’s needs

CONSUMER OUTREACH AND LEAD GENERATION

  • Lead generation analytics and reporting

  • Social media marketing management

    • National and Local

  • Social media analytics and reporting

    • National and Local

  • Email push marketing

    • Newsletters, specials and more.

  • Content marketing

    • Engage your audience and position your brand as an expert on topics consumers want answers for

  • National and local blog management

    • Same goals as above

  • Online chat integration

    • Quickly respond to potential new customers

    • Turn questions into sales

MARKETING / DIGITAL ASSET creation and MANAGEMENT

  • Data Management Platform with sharable, search-friendly pieces of snackable content your entire brand can utilize.

    • News stories, Q&A, infographics, videos, etc.

  • Customizable print collateral

  • Templates for coupons, social banners, etc.

  • Custom Graphic Design requests

Discounted Print Services

  • From business cards and brochures to trade show displays, we can cover all of your printing needs

 

Contact Us To See What Collective Seven Can Do For Your Business or franchise